Bryan Wood Joins Social Foodie as Creative Director
Social Foodie is thrilled to announce a significant addition to its team: Bryan Wood, joining as Creative Director. Known for his expertise in content strategy, community building, and social media engagement, Bryan is set to elevate the platform's creative vision.
A Tastemaker Turned Creative Director
Bryan Wood isn't new to Social Foodie. Since the app's launch, he's been a trusted Tastemaker, guiding users to culinary gems with his keen palate and digital savvy. Now, he steps into a leadership role, bringing a wealth of experience that spans several industries.
Bryan's Journey to Social Foodie
Bryan's path to success began in an unexpected place: a car dealership. From 2018 to 2022, he owned and operated his own dealership, mastering the art of social media as a tool for sales and marketing. This experience laid the groundwork for his understanding of how content can convert attention into loyal customers.
In 2018, Bryan launched Bwoodcooks, a brand that skyrocketed to over 1 million followers across platforms within just two years. Today, his personal audience exceeds 2.5 million followers, with significant presence on Facebook, TikTok, Instagram, and YouTube.
Content Strategy and Community Building
Bryan's strength lies in his deep understanding of social algorithms and content strategy. His viral Blue Bell Ice Cream Bread video alone garnered more than 25 million views, showing his knack for engaging content. His collaborations with brands like Kroger and Sprite have further solidified his role as a strategist who crafts compelling social communities.
Currently, Bryan leads social media efforts for Grandbaby Cakes, a food brand with over 2 million followers. His consultancy experience spans diverse sectors, including breast cancer research, education, automotive, and even political leaders.
Vision for Social Foodie
In his own words, Bryan shares, "What excites me about Social Foodie is that it sits right at the intersection of what I’ve spent years doing: food, content, strategy, and community building. I understand how people discover food through social media and how to turn that attention into an engaged community. I believe Social Foodie has an opportunity to change how people discover where and what to eat, and I’m excited to help build the strategy, voice, and community that takes it there."
What's Next?
With Bryan at the helm as Creative Director, Social Foodie is poised to redefine how users discover and engage with the culinary world. His vision and expertise promise a future where discovering new eats is more intuitive and engaging than ever.
Explore more of Bryan's insights and tastemaker picks in the Social Foodie app.
About Social Foodie
Social Foodie is restaurant discovery powered by curated tastemaker picks. Where Yelp and Google pile up reviews from strangers, Social Foodie does the opposite: a small editorial team curates the takes of food creators with a genuine point of view, distills them into a single NOPE-to-ELITE verdict for every restaurant and dish, and maps each pick to a real place you can visit. The result is a discovery experience that feels like getting recommendations from the most clued-in eaters you follow — organized, searchable, and ready for real life. Social Foodie is built and operated by 712 West LLC.